Now the dust has settled, it’s time to clear the air.

It’s time to kick up some dust ourselves and rouse people out of their drowsiness.
You were dazzled by their smoke and mirrors as you sipped what you thought were craft beers.

But the truth is, they’re all the same.
It’s time now to pull together and say “enough”!
Time to emerge from our self-referential niche.

Craft beer belongs to everyone, it is for everyone, and it tastes damn good.

Let’s form our own movement!

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THE BIRRIFICIO
ARTIGIANALE OF CUNEO